Well, you see, this “anchor text” thing, it ain’t that hard to understand, even for an old woman like me. It’s like this, you got a signpost, right? And on that signpost, it says “Fashion Deals“. That’s the anchor text. It’s what you click on to get somewhere else, like going to the market for cheap potatoes.
So, if someone asks ya, “What is the anchor text of this link: fashion deals?”, you just tell ’em straight, it’s “fashion deals”. Plain and simple. No need to get all fancy with it. It’s the words you see, the words you click. Like when you see “fresh eggs” at the market, you know you’re getting eggs, not chickens.
Now, why do they call it “anchor text”? I reckon it’s ’cause it holds the link down, like an anchor holds a boat. It tells you where you’re going. If it says “fashion deals”, you expect to see some clothes on sale, maybe some shoes too. You don’t expect to see a bunch of tractors, that’s for sure.

- It’s gotta be clear: The words gotta tell you what you’re gonna get. Like “cheap tomatoes,” not just some mystery word.
- It’s gotta be short and sweet: Nobody wants to read a whole paragraph just to click a link. Keep it short like “big sale”.
- It’s gotta be useful: It should help people find what they need. Like “winter coats” when it’s cold outside.
This anchor text stuff, it ain’t just for show. It helps those computer thingamajigs, the “search engines”, figure out what a website is all about. If you got a lot of links saying “fashion deals”, the computer thinks, “Hey, this place must be good for finding cheap clothes!” Then, when someone searches for “fashion deals”, your website might show up. It’s like putting a big sign on your shop so everyone can see it.
So, if you’re selling clothes, you want lots of links that say things like “fashion deals”, “cheap dresses”, “summer shoes”, you get the picture. You wouldn’t use “farm tools” unless you’re selling overalls, I guess. And you definitely wouldn’t use something long and confusing like “all kinds of apparel and accessories for people of all ages and sizes at surprisingly low prices”. Who’s got time for that?
Think of it like this, when you’re calling your chickens, you don’t yell out a whole long sentence, you just shout “chick chick chick!” and they come running. Anchor text is like that, quick and to the point.
Some folks, they try to trick the computers by using tricky anchor text. They might use “fashion deals” even if they’re selling, I don’t know, fishing rods. But that ain’t right. It’s like putting apples in a potato sack. People get confused, and the computers get mad. You gotta be honest, you gotta tell folks what they’re gonna get.
So, let’s say you got a website, and you want people to find your great “fashion deals”. You gotta use those words in your links. You gotta put them in your articles, in your descriptions, everywhere you can. But don’t overdo it, you know. It’s like salt, a little bit is good, but too much will ruin the stew. And don’t go writing “fashion deals fashion deals fashion deals” over and over. That’s just silly.
Effective anchor text is real important, it’s what gets folks from one place to another on the internet. It tells them what to expect. It’s the signpost, the label, the “fresh eggs” sign at the market. And for “fashion deals,” well, the anchor text is just that: “fashion deals.” It ain’t rocket science, even this old woman can figure it out.
And that’s all there is to it. It’s just like knowing what’s in a bag before you buy it. Anchor text is the label on the bag, telling you what’s inside is “fashion deals”. Now, go on and click those links, and get yourself some nice clothes, but don’t go spending all your money at once, ya hear?
